Thibault Masson

Asia-Pacific: SE Asia villa market slumps (-66% in Bali), while Australia booms (+80% in Byron Bay)
While data about the surge in vacation rental bookings in the US abound, fewer reports are available about other regions. ...

Summer 2021 Holiday rental market trends (Airbnb, Transparent)
In Europe, the surge in short-term rental bookings has arrived. Yet, data shows that the US started riding this wave ...
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The 4 pillars of Airbnb’s 2021 Strategy
On May 24, Airbnb announced its most comprehensive update to its service in 12 years. The company unveiled a simpler ...

Airbnb’s Q1 2021 data: What if Airbnb’s bet to become more than a travel company was paying off?
In 2014, when Airbnb introduced its new tagline, “Belong anywhere“, the company said it wanted to be a lifestyle brand, ...

Airbnb’s May 24, 2021 Special announcement: Takeaways + 103 new features
On May 24, Airbnb announced its most comprehensive update to its service in 12 years. The company promises to unveil ...

7 things to learn from RedAwning’s plan to make its new owners and managers succeed fast
Competition for supply is heating up among big names in the vacation rental industry. For instance, Airbnb has streamlined its ...

US vacation rental boom favors Vrbo while Booking.com falls short due to lack of inventory.
Both Expedia Group (Vrbo’s parent company) and Booking Holdings (which includes Booking.com) have released their Q1 2021 financial performance. Neither ...

How AI can help you write more attractive property descriptions and reply to guest reviews faster (even negative ones)
The concept of AI-generated content has been around for a while. You may have even seen some clever and witty ...

Vrbo vs Airbnb for hosts: Vrbo claims it is better at generating booking revenues
Vrbo wants to attract hosts that are loyal to Airbnb. We’ve seen it with Vrbo’s Fast Start campaign, where a ...

Top 10 slides from Sonder’s 2021 investor presentation, as company prepares to go public at a $2.2 billion value
How about a sneak peek at Sonder’s 2021 investor slide deck? Sonder basically takes over well-located apartment developments and hotels to ...

Vrbo Premier Host program: Meaning, How to qualify, and who to contact?
While Airbnb’s Superhost program is more famous, Vrbo‘s Premier Host program is worth considering, with its promise of more visibility in search ...

While US vacation rentals are booming, Europe still stuck
Two months after our February article called European holiday rental market 2021 perspectives darker than US, the gap between the ...

How Airbnb is capitalizing on the rural vacation rental boom
In North America and in Europe, summer 2021 promises to be one of the best times ever for the owners ...

Live webinars and 1-to-1 host coaching: Airbnb Ambassadors power the “Made possible by hosting” campaign
To attract the “millions more hosts” that Airbnb needs, according to CEO Brian Chesky, Airbnb is ramping up its Ambassador ...

Vacation rental industry M&A (mergers and acquisitions) activity on the rise in 2021
Investors are still pouring money into the vacation and short-term rental industry in 2021. While many property management and tech ...

How to list on Google Vacation Rentals, Part 3: Direct connection or connectivity providers?
Unlike with Airbnb, Booking.com, or Vrbo, you cannot just go to a sign-up page and get your vacation rental listed ...

How to list on Google Vacation Rentals, Part 2: Why list with Google?
Getting your vacation rental properties on Google’s Vacation Rentals feature looks very appealing. It promises a new booking source, at ...

How to list on Google Vacation Rentals, Part 1: What does it look like?
Some property managers report getting more than 10% of their bookings from Google’s Vacation Rentals meta-search. In this first article, ...

Airbnb Hosting Highlights: Ideas that property managers can steal from Airbnb
When you manage a team, you can motivate your people by giving them positive feedback based on long-term accomplishments, peer ...