Scale Green 2024

In an industry first, a conference dedicated to sustainability in short-term rentals (STRs) is set to take place. Dubbed SCALE GREEN, the event is specifically designed for property managers who are ready to embark on or further their journey towards sustainable practices in their businesses.

Event Partners and Their Mission

The conference is being spearheaded by a team of industry professionals, including Bob Garner, Marc Ribail, Nikki Mattei, and Vanessa de Souza Lage. With their combined expertise in sustainability and STRs, they aim to create a platform that offers valuable insights and practical solutions for property managers striving for sustainability.

Setting a New Standard in Sustainable Events

SCALE GREEN is not just talking about sustainability; it’s living it. The conference plans to minimize its carbon footprint and set a new benchmark for sustainable events within the industry. Highlights include a Future+ certified sustainable venue, vegan catering, a complete absence of single-use plastic, and limited swag to reduce waste.

Schedule

The event will feature a comprehensive schedule with various sessions and speakers. Graham Donoghue from Sykes Holiday Cottages will discuss balancing purpose and profit in vacation rentals, offering insights into how property managers can maintain profitability while prioritizing sustainability.

Rachel Parsons will lead a session on community and guest involvement, underlining the importance of engaging guests and local communities in sustainability initiatives.

Vanessa de Souza Lage from Sustonica and Marc Ribail from Qalia will delve into the advantages of sustainability certifications, explaining how these can help STR businesses distinguish themselves in a crowded marketplace and attract environmentally conscious guests.

The event will also host a roundtable discussion featuring industry leaders, including Katy Davies from Host & Stay and Claire from Sykes Holiday Cottages, providing attendees an opportunity to hear firsthand experiences of implementing sustainability in the STR industry.

Bob Garner from Envirorental will wrap up the event with his concluding thoughts on the future of sustainability in STRs.

SCALE GREEN aims to be more than a conference; it is a call to action for property managers to make sustainability a key focus in their business operations. The event promises to showcase the many ways in which STR businesses can integrate green practices, from obtaining certifications to involving guests and communities. Sustainability is not just a trend; it’s an essential shift in the STR industry.